We love getting the inside scoop on what’s next in the world of food, and lucky for us, Whole Foods just released their top food trend predictions for 2024. Some of their previous predictions from 2022 include gut-friendly probiotic sodas, alcohol-free drinks and hibiscus, all of which ended up defining 2023 (hibiscus even ended up being KitchenAid’s 2023 colour of the year!), so it’s safe to say their Trends Council of experts has their finger on the pulse of what’s to come.
Read on to find out the predictions and get recipe inspiration on how to incorporate them into your routine.
Put the “Plant” Back in “Plant-Based”
According to Whole Foods, plant-based foods made with actual plants will take the spotlight over the complex meat alternatives that have become so popular over the past few years. They see consumers looking towards more simple ingredients and placing value on protein-forward products with mushrooms, walnuts, tempeh and legumes. Give it a try with our simple pulled jackfruit tacos recipe.
Buckle Up for Buckwheat
Get ready, because according to Whole Foods, 2024 will be the year of buckwheat. While you may already be familiar with soba noodles (we love this simple recipe), the hearty gluten-free seed contains protein, carbs and fiber, and can be used in everything from plant-based milk alternatives to crackers and granola.
From learning what to eat during the phases of your menstrual cycle to embracing Girl Dinner, we’ve seen a steady shift towards prioritizing women’s health when it comes to food. According to Whole Foods, this is just the beginning of a movement towards food innovators and brands leaning into this angle, with more products to come that are specially formulated to support women’s cycle health. Get started with this salad recipe that’s packed with all the nutrients your body needs after your period.
A Better Boost
While there’s nothing wrong with your morning cup of joe, Whole Foods predicts that new and exciting ways to make the most of your caffeine boost are on the horizon. Think: coffee and energy drinks with added mushrooms, probiotics and more wellness-focused benefits.
Ramen hacks are here to stay! With more and more brands creating gourmet options that take the work out of the process, Whole Foods predicts that instant noodles will become more diverse, with healthier, more accessible options available. We love this homemade interpretation of Buldak Cream Carbonara from Sonia Wong.
Set down your trusty pepper grinder and embrace the world of complex spice: from harissa to chili oils to new varieties of peppers like Scorpion Peppers and Hungarian Goathorn Peppers, there’s a whole world of spice to be discovered. Beyond sauces, these pepper-infusions will be found in everything from kombuchas to smoothies, according to Whole Foods. Familiarize yourself with harissa by serving this harissa cauliflower at your next dinner party.
With a recession looming and grocery prices at an all-time high, Whole Foods predicts that we’ll turn towards little, affordable luxuries that can brighten our day. Whether it’s a fruit mochi or something as simple as making your own sweet cream cold foam at home, there’s never been a better time to seek out joy.